Panda Out

Hey everyone, Panda here. This unfortunately will be my last post for Visions. I’ve recently taken a job as the Head of Coffee with Walter’s Coffee Roastery here in Brooklyn NYC. This past year has been amazing and Visions has been a big part of that. I moved to New York City last June. I moved without a job and jumped into the city feet first. A few days after my move Visions called me up and offered me a job as their Marketing & Brand Manager. Obviously I took it.

This was my first remote job so I was a little nervous about workflow and if I’d feel like I was a part of the team. Lucky for me the entire team at Visions took me in with open arms. Even when we had staff meetings and I attended via Google hangout they made me feel like I was really there. This sense of camaraderie is what makes the Visions team so great!

I was able to attend a lot of amazing coffee events for Visions this year. East Coast Coffee Madness in Montreal, USBC qualifiers in Kansas City, SCAA in Atlanta, and a whole bunch here in NYC are just a few. We also helped support local coffee events like NW Space Agency here in Seattle, TNTNYC, and The League of Lattes in Indiana. We reconnected and forge new relationships along the way.

It has been a pleasure to be a part of a team with such a rich history in the coffee industry. Visions is led by a group of coffee professionals that not only provide the best service but also educate and support the community. It’s going to be hard to leave this team but I’ll always keep in touch.

Signing out,

Michael “Panda” Fernandez
Marketing & Brand Manager
Visions Espresso Services

USCC Qualifying Event Day 2

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Day 2 is a wrap. The second wave of baristas from the Western region finished and our new champion has been announced. Former Visions team member Cole Mcbride took top honors with Sam Schroeder of Olympia Coffee taking second and Becky Reeves of Ristretto Roasters coming in third.

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Laura & Sam love their new Revolution cupping spoons!

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Spotted Cow Barista Maxwell Mooney put in tons of work training at our Coffee Education Lab in Seattle.


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BGA Cafe saves the day with tasty spro.


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Ben Jones Ristretto Roasters competing in the Brewers Cup

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Competitors connect with judges to go over their scores.

Visions’ First Annual Bi-coastal Holiday Cupping

This year the Visions team celebrated the Holiday Season with Bi-Coastal Holiday Cuppings. Ross, our Sales & Education Coordinator, led a cupping of various coffees from the pacific northwest at our Seattle HQ. Panda, our Marketing & Brand Manager, shared coffee from all over NYC at Irving Farm Roasters Chelsea HQ. There were plenty of different roasters to try between the two cities! Both events drew a fun crowd of coffee driven individuals. We look forward to many more events like these in the new year. Happy holidays to you and yours!


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Huge thanks to our coffee sponsors! We send you countless high fives and all the love in the world for letting us share your amazing coffee.


Irving Farm Coffee Roasters
Gimme! Coffee
Joe Coffee
Plowshares Coffee Roasters


Anchorhead Coffee
Olympia Coffee Roasting Company
Victrola Coffee Roasters
Vashon Coffee Company
Conduit Coffee Company
Have a fun coffee event or throwdown series you think we should be a part of? Send an email to!

East Coast Coffee Madness in Montreal

We recently had the pleasure of sponsoring and attending the East Coast Coffee Madness (ECCM) event held at Kittel Coffee in Montreal Canada. ECCM was a “one day event, built for the coffee community around the vision ‘Meet + Learn + Grow’” and that’s certainly what it was. Attendees started to arrive around 8am and were welcomed by the super cool Le Pista Cafe Mobile. Le Pista is a pedal powered mobile espresso cafe! Propane heats the espresso machine and the bike pedals are hooked up to control the grinder. We were super stoked to see such a cool setup and enjoy a great shot of espresso from Le Pista.

There were speakers from all over the world and from all corners of the industry. 2015 UK Barista champ and co-owner of Colonna & Small’s, and Colonna & Hunter in Bath, England Maxwell Colonna-Dashwood presented his talk on all things water. You can buy his new book Water For Coffee here. The keynote speaker for the day was the world famous coffee master himself Mr. George Howell. Our favorite quote from his talk was “Pursuing quality is a passion, a compulsion.”.


After a couple of solid talks and a fair amount of coffee it was time to take a break and get some food in our bodies. Our good friends over at La Marzocco hooked attendees up with a great lunch and L’Abeille Jus provided some amazing juices to keep us going for the next round of workshops.


The second half of the day was all about workshops and the much anticipated Brew-Off competition! Maxwell continued to educate us about water and how different components in water affect the taste of our brews. Visions was very happy to support the workshop with electric kettlesscales, and timers. We only had two brave baristas compete head to head for the Brew-Off and oddly enough neither of them were from Canada. Joshua Littlefield of Irving Farm Coffee in NYC used the Kalita 185 and Rich Cummins from Under Line Coffee also NYC used the one hole Bonmac. Both gentlemen did a great job but it was Rich that came out on top. Rich took home $400 graciously provided by InterAmerican Coffee and some sweet gear provided by Eight Ounce CoffeeVisions Espresso Services. Josh left with a new eXo tamp and Revolution porcelain cups!


East Coast Coffee Madness was a huge success! Visions is very much looking forward to supporting the ECCM again next year and meeting even more talented baristas. See you next year!

Doe Bay Fest 8

We had an amazing weekend at Doe Bay Fest. We loved the music, the people and the chance to set up shop with a few of our industry friends to keep the festival-goers nice and caffeinated. Everything’s better with coffee, right? Gotta give a shoutout to Vashon Coffee CO., Rishi TeaCaffe LadroIntrigue Chocolate Co.Elm Coffee RoastersLa Marzocco USAEqual Exchange, and Zoka Coffee Roasting. Thanks for a great weekend and we hope to see you next year!